World Breastfeeding Week 2008: Support Moms (& a giveaway)

This giveaway is closed to new entries.

World Breastfeeding Week, celebrated by 120 countries worldwide Aug. 1-7, is just days away. This year’s theme is “Mother Support: Going for the Gold” and, in my opinion, is such an important one. Sure we can drive home the fact that breast is best and stress the numerous health benefits for both baby and mom, but if a mom don’t have the support she needs, the pressure from well-intentioned relatives or friends, the pressures of keeping a job, and the convenience and availability of f*rmula, coupled with the fatigue of caring for a newborn, can quickly become overwhelming and make it all too easy to give up.

2008 World Breastfeeding Week logoThe Village Midwife writes: “The WABA (World Alliance for Breastfeeding Action) World Breastfeeding Week program this year is promoting the Global Initiative for Mother Support, and is using the Olympic Games circles to remind us of the need for ‘circles of support.'”

I feel very fortunate that I’ve had a circle of support for the past 4+ years I’ve been breastfeeding. My mom, who breastfed me and my siblings, encouraged me, and I had the support of several friends I met through my Hypnobirthing instructor who were all breastfeeding and parenting similarly to me. While I was lucky in that I never had any serious problems with breastfeeding (knock wood), it was still wonderful to have a group of like-minded friends to turn to if the need arose.

La Leche League in the USA has a list of helpful suggestions for mothers, fathers, employers and just about everyone to help support breastfeeding mothers:

You can “go for the gold” when you —

  • give a mother the phone number of an LLL Leader.
  • tell a first-time breastfeeding mother she is doing just fine.
  • bring the new mother a nutritious snack and a big glass of water.
  • as an employer, accommodate a mother’s need to pump with a private comfortable space.
  • as the baby’s father, intercede with family and friends so that mother and baby can feel confident
  • write to legislators to support the enactment of laws supporting paid maternity leave and mother-friendly workplaces.
  • contact an emergency relief organization and request training to help in emergency situations, especially in breastfeeding support.
  • take care of your health and nutritional needs during pregnancy and lactation.
  • set up or join a network of lactation experts in your community.
  • provide transportation to a mother to attend an LLL meeting or visit a lactation consultant.
  • advocate for legislation that enacts the provisions of the WHO/UNICEF Code of Marketing.
  • ask for support and offer support to others.

As WBW approaches, there will undoubtedly be more Internet buzz about it, but here are a few WBW/breastfeeding-related contests I rounded up.

Food blogger Linda at Make Life Sweeter! is holding a Got Milk? recipe contest to help promote and celebrate World Breastfeeding Week.
The contest is open to bloggers and non-bloggers alike. All participants have to do is “Prepare a sweet dish with milk as an ingredient.
You can use any type of milk (cow, goat, sheep, …), non-dairy is allowed as long as is something that is generally substituted for milk.” After breastfeeding her two children for a combined total of 3 1/2 years, Linda says the reason for the contest is, “if this event will motivate even one mother (to-be) to breastfeed or breastfeed for a longer time it will make me feel like I’ve made a difference.” You can read the full requirements for entering the contest over at Make Life Sweeter! The deadline to enter is Aug. 7.

Breast Pumps Direct, a breast pump and accessories distributor, is holding a story contest for any woman who wants to share a story about her breastfeeding experience(s). The winner will receive a gift basket loaded with great stuff from Breast Pumps Direct. For more information, including rules, about the contest, visit The deadline to enter is Aug. 7.

There was also a breastfeeding photo and video contest recently held at official World Breastfeeding Week site. Here are the photo contest winners, which are just amazingly beautiful, and the video contest winners.

How about you? Will you blog about your breastfeeding experience or otherwise promote World Breastfeeding Week? What will you do to support breastfeeding mothers? If you do blog about it, please leave a comment with the link back to your post.

Breastfeeding resources:
KellyMom – one of my personal favorites for breastfeeding information
La Leche League International
CDC: Breastfeeding
Ask Dr. Sears : Breastfeeding
Baby-Friendly Hospital Initiative – a global program sponsored by the World Health Organization (WHO) and the United Nations Childrenรขโ‚ฌโ„ขs Fund (UNICEF) to encourage and recognize hospitals and birthing centers that offer an optimal level of care for lactation
Ban the Bags – a national campaign to stop f*rmula company marketing in maternity hospitals

Breastfeeding Blogs:
Black Breastfeeding Blog
Breastfeeding 1-2-3
Breastfeeding Mums
The Lactivist
Mama Knows Breast
Mocha Milk
The Motherwear Breastfeeding Blog

Win It!

Mama Knows BreastThe ABCs of BreastfeedingTo help support breastfeeding moms, I’m giving away a copy of two breastfeeding books – The ABCs of Breastfeeding by Stacy H. Rubin and Mama Knows Breast: A beginner’s guide to breastfeeding by Andi Silverman. Both are wonderfully informative books and would make a great gift for any new mom or mom-to-be to assist her on her breastfeeding journey.

To be eligible to win, simply leave a comment with a helpful piece of advice for breastfeeding moms or a breastfeeding story AND let me know which book you prefer. There will be one winner for each book. The deadline to enter is 11:59 p.m. Saturday, Aug. 9.

This giveaway is part of the ginormous Bloggy Giveaway Carnival. Go check it out. ๐Ÿ™‚

Cross-posted on BlogHer

57 thoughts on “World Breastfeeding Week 2008: Support Moms (& a giveaway)”

  1. For both my babies a Boppy pillow helped me out so much! I am well endowed and it helped me balance both my breast and the little baby at the same time (while typing on handed on the laptop hehe)

    The ABCs of Breastfeeding

  2. This is a really nice giveaway! Both books look good, but I like the ABC’s of Breast Feeding! Advice: new Moms should have someone they know and trust that is very knowledgeable about breastfeeding, someone they can call anytime day or night and a great manual to look things up in.

  3. I just love your blog. I will be back to read you often.

    It’s nice to see other like minded moms around. If I will the abc’s of breastfeeding would be nice.

    My step daughter just had her first baby 4 weeks ago and they are nursing great.
    My youngest (4 yrs.old) stopped nursing a year 1/2 ago. I’m missing it as much as she is. LOL

    I wanted to tell you our favorite placed we nursed. It was in DisneyWorld on ‘It’s a Small World’ ride.


  4. I have 2 friends giving birth in the next 2 months and we have spent SOOOO much time talking about breastfeeding I don’t think I even remember the gender of their babies!

    I am still nursing my baby girl and she will be 1 in 9 days. I don’t see us stopping anytime soon either (though we are working on stopping those 2-3 night feedings, Momma needs more sleep!).

  5. My best advice is to trust your instinct. When my son was first born, I spent a lot of time worrying because he didn’t nurse for 20 minutes on each side, as the nurses in the hospital told me he should. Instead, he nursed for only five minutes on each side, but he gained weight like a little pig. Turns out, he was just an efficient nurser, and I spent a lot of time worrying when I should’ve been enjoying my new baby!

  6. I have breastfed my 3 kids and baby #3 is now 11 mos old. I have no plans of weening him any time soon, but I know the day will come and I feel sad every time I think about it. It is such a wonderful, natural, beautiful thing that creates a very special bond. I have had no major problems, but cracked nipples and soreness at the beginning are totally normal and will pass. I have had a few minor bouts of mastitis and my best advice is to head to the doc and use hot compresses. Keep feeding too, even though it is uncomfortable. I has been a wonderful experience and one I think every mother should be able to enjoy.
    I’d love the ABC’s book. Thanks for the great post!

  7. I’m not a breastfeeder yet, but I will be come November, when my son arrives! I’ve heard that those Boppy pillows are really helpful for breastfeeding. I’d choose the ABC book! ๐Ÿ™‚


    saharagreen at gmail dot com

  8. great post!

    my baby is turning one in a few weeks and everyone keeps telling me that my “days are numbered” with breastfeeding.
    Ugh, it drives me crazy! I have no plan to wean my little guy just because he is turning (sob)—he’ll wean when he is ready!

    I think I might need to get one of your shirts to put them in their place! ๐Ÿ™‚

  9. I don’t have a story because I will be a new mom soon, but I’ve heard that shields are helpful if you need some time to heal. I’d love either book since I’m a “newbie”!

  10. I’m planning to write something every day next week to celebrate. I’ve also got a giveaway going on right for World Breastfeeding Week for some new or soon-to-be mom.

  11. Three pieces of advice for breastfeeding moms-to-be:
    1. If you get cracked nipples try Mother Mates ( They worked very well for me. If I remember correctly it’s made of the same material as they treat severe burns with. The lanolin cream didn’t do much for me.
    2. When you start breastfeeding or before breastfeeding, find a good breastfeeding forum. You will find most of the answers to your questions there and if not you can ask.
    3. If you have problems with breastfeeding consult a lactationist, she (or he) is the most knowledgeable person about breastfeeding.

    I’d choose the ABC ๐Ÿ™‚

  12. My husband was my biggest supporter and that helped immensely! He made sure our visitors didn’t stay to long and even let me sleep in when I had to many sleepless nights in a row. And finding a pediatrician who thinks breast is best is the next biggest thing. To many friends I know quit when there ped told them to bottle feed because of some ailment or another. ugh! Silly doctors!

  13. I plan to breastfeed our baby who is due in September. I don’t have any advice as I haven’t done this before, but I will be taking a class from our hospital next week. I also bought a Boppy and a travel My Brest Friend. Hopefully those will come in handy! I am definitely into winning one of those books! To me, either one would be great, but if I had to pick one, I’d say The ABCs of Breastfeeding (because it said something about a happy experience). ๐Ÿ™‚

  14. My advice? Don’t give up! And get help as SOON as you can- before you even leave the hospital if you are having trouble. Especially with first baby!
    I would love either book but I guess Mama Knows Breast sounds fun.

  15. No advice here, baby is still feeding from the inside – so easy! ask me how I do it! heh.

    I don’t know which book is “better” so I will go with with the witty title “Mama knows breast”.

  16. Deliver at a baby-friendly hospital where BF is supported and have a lactation counsellor handy because no 2 babies are alike and no 2 pregnancies/deliveries are alike. Moms need lots of support whether its their first or fifth baby!

  17. As a hypnobirthing teacher, breast feeding it so me, part of the magical and almost miraculous process of conception, pregnancy, labour and birth. As well as plainly being best for the baby, it helps the mothers abdomen return to its pre-birth shape quicker as feeding is nipple stimulation, which produces oxytocin, the hormone which stimulates the uterine muscles to work, and therefor tone themselves back to their pre-birth state. It is, or course, highly practical as well, and much cheaper.


    Katharine Graves is a hypnobirthing teacher in London

  18. My mother breast fed all of us, and I remember being really confused when I found out not everyone was breast-fed. What did they eat, then?


  19. I want to read Mama Knows Breast. Here is my story: *dramatic pause*. When my first baby was 7 weeks old, I returned to my job which required me to move back to Laos, Southeast Asia. The first week back, I was showing some visitors around an indoor/outdoor market and my baby was really really fussy. I took all of his clothes off, hoping he was hot and it would help. He continued to cry, so finally out of desperation I decided to kneel in an alley to nurse him. A CD seller in the market saw me and insisted that I sit in her booth. The “booth” was about 2 feet deep and 7 feet wide…just big enough for a stool behind a counter and a vertical wall of CD’s for sale. I sat on the stool and tried to get my baby to discretely latch on. My baby was freaked out by now and would not latch on. In an effort to “help” me, the CD booth lady decided she would hold my shirt for me, only she held it WAY UP, about chin level. At that same moment I was aware of a small crowd of southeast Asians gathering to see what an American breast looked like. They DEFINITELY got to see. My baby never did latch so finally the CD lady took him from me and he instantly fell asleep in her arms. It was pretty embarrassing at the time but now it is one of my favorite stories. I went on to nurse my son for 26 months, but we never went back to the market!

  20. I can’t leave advice or a story, but I’d still love to win. We’ve been struggling with pregnancy loss and infertility for the past year, but just two weeks ago I had surgery to hopefully correct the problems. So HOPEfully I’ll be breastfeeding sometime soon! Thanks so much!

  21. My best advice is don’t give up and don’t stop when it doesn’t seem to be going right..Go back to your hospital LC or find your local LLL and get help. Most of the time its fixable and everyone can continue and be great at breastfeeding. There are so many recources out there don’t give up and don’t think your alone. ABC’s of breastfeeding is probably the one I would choose

  22. I really wanted to BF and didn’t think I could with twins…I had a rough start after my pediatrician made me supplement with formula, but my advice is to be persistent…and let them cluster feed/nurse as long as they want until your supply is up!

  23. This is something I read about once and don’t know who to credit…

    Im not a subtle persona dn dont ahve the resources to buy tons of breastfeeding clothing…what I have done to be more modest is to buy a pack of mens’ tank tops and cut two large slits down teh front. That why I can nurse in whatever shirt I am wearinga nd still ahve my stomach covered.
    What a great giveaway–Please count me in!
    I would choose the ABC’s of breastfeeding.


  24. I’m a LLL leader and would love to have either book to add to our group library. I’ve been nursing every day since Oct. 2002 except 5 mo in 2005 when my 1st & 2nd weaned while I was preg w/ my 3rd. Still nursing him now as I expect our next blessing this fall. I tandem nursed my 1st 2 DC for 13 mo until they self-weaned. My breastfeeding story (written when my now-2-1/2-y.o. was only 9 mo) is on my blog here:

    Thanks for promoting breastfeeding and for hosting this giveaway.

  25. One of the things I see/hear of happening too often that I believe inhibits the breatfeeding relationship right from the beginning is when a healthy baby is seperated from the mother instead of allowed to be put to the breast right away.

    I am a BFing Mama that often offers support and advice to moms with bfing problems or anxiety. I could use these books for research and extra knowledge!

    Thanks for the opprotunity!

  26. What a wonderful way to celebrate World Breastfeeding Week! We’ve got a WBW giveaway going on too over at API Speaks for a copy of The Womanly Art of Breastfeeding. Check it out!

  27. STICK WITH IT! The first few days can be tough….but allow yourself time to get into a routine and become adjusted to each other.

    lindsey dot hefner at gmail dot com

  28. I would love to win these books! We are trying for number 2 right now. I tried to breastfeed with number 1 but gave up because both nipples are inverted. I am going to be better prepared with number 2.

  29. Well I’m not a mom so I don’t have any tips or stories but my sister-in-law just gave birth to her first a couple days ago and would love to win this for her! Whichever of the book is best for new moms would be great. Thanks for the giveaway!

  30. Breast feeding has been a tough road this time, but we are still trying. I think you definately need support at home,and a good boppy.

  31. My advise? Don’t give up and don’t let well intentioned relatives make you crazy. Some will try discourage you for reasons unknown.

  32. I think that the ABCs book looks really great. I don’t know much about BF-ing yet, but I want to educate myself because if I can’t have my own children, I still plan to induce lactation when we would adopt!

  33. I think a new breastfeeding mom needs to have experienced breastfeeding moms she can turn to when she needs advice or support. ๐Ÿ™‚

    As for a story, my uncle was a very conservative man and once as we stood talking, my breast pad flipped out the top of my shirt and landed at our feet between us. We both stood looking at it a second before he quickly walked away lol.

  34. Evey new mom should practice different positions for nursing. I was surprised to find that some silly looking positions were actually more comfortable.
    I can’t decide between the two books; they both look great! Thanks for the chance to win!

  35. Hang in there through the first couple of weeks…it gets so much better! The My BrestFriend nursing pillow is great! If your health plan covers Lactation Consultants…go to visit one. They are great at what they do and will help you gain alot of confidence in breastfeeding. Enjoy!

  36. Thanks for this post!! The only way I was able to nurse both my babies was through support from my husband. We talked about how I wanted to nurse for at least 1 year, before our first was born…well… that first week I was so done!! Then DH suggested getting some help and even drove me to the appointment (since I still couldn’t drive for another week). I went on to nurse that little monster for 20 months and then his little sister for 16 months. Hooray for supportive Dads!!! (And for lactaction consultants and pediatricians who know breast is best.)

  37. As a nurse I tell my patients to seek help if things are not going as they should. Each day is important, especially at the beginning when mom’s milk is coming in (her milk supply is being established) and the baby is learning how to nurse properly and effectively. Many issues like excess weight loss, jaundice, etc. can be managed or even prevented if mom sees a lactation consultant early on.

    I’d love to read the ABC’s of Breastfeeding

    jasonncaryn at yahoo dot com

  38. My advice is to not give up! I struggled with breast feeding my daughter the first few weeks of her life. Support from a lactation speacialist, family, and friends helped so much. It was one of the most rewarding experiences…I’m so thankful that I stuck with it and kept trying! My 20 month old daughter is no longer breast fed…and I do miss that bonding.

    Also when first starting out, using a boppy pillow really helped me.

  39. I hope some of these nursing accessory how toโ€™s prove to be helpful as you begin breastfeeding your new baby. There are so many new products (some of which truly are unnecessary) on the market today which can very easily confuse new mothers as they try and decide what they will and will not need while nursing. Always ask for help if you are unsure of anything as your babyโ€™s health depends on it. For breastfeeding is a learned function and usually not something we know how to do automatically.

  40. Hello Amy,

    I found this very helpful site resource while researching my daughters breastfeeding digestive colic issues.
    A perfect resource for how to help fight infant digestive issues associated with breastfeeding.
    My mommy friends and I found it extremely helpful.
    Tell me what you think,

    Vanesa Sallego
    Mom, nurse, and part-time blog writer

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